Grammar and spelling matter in business!
Have you ever wondered why some entrepreneurs with grammar and spelling issues still build successful businesses?
That's easy! Business isn't about grammar. The only people you'll turn away with challenged grammar and spelling are editors and writers (and some others). So if these people aren't your ideal clients, then you shouldn't have to worry…right?
I Don't Need No Help, Thank You
Dan Kennedy is fond of saying that we're all in the business of attraction. So are grammar and spelling important in attracting customers?
I think they are important. Here's why. For someone with a good handle on all the mechanics of writing, common grammar and spelling errors are glaring. They distract from your message. An ideal client with great writing skills might get turned away by multiple errors in your copy. He or she may lose respect for your business.
It's Easier to Click Away Than to Walk Away
Imagine you want to buy a sewing machine and you want to ask questions before deciding which to purchase. You walk into a store to see the sales person fussing over a machine. It's obvious to you she doesn't know the first thing about sewing machines. You will probably look elsewhere for advice!
You will probably walk out of the store.
Some online entrepreneurs have nailed a style that helps their personalities shine despite the seemingly minor mistakes. If that's you, you're bound to hold some customers who are grammar savvy.
But some are bound to click away too.
If you really want to polish your writing, get those little details fixed! You can either do it yourself or hire an editor.
Tips on "Its," "It's" and "It is."
This is one of the easiest to remember!
It's is always a contraction and never indicates possession.
It's = it is
It's = it has
Here are examples:
"It is"
It's a great day for gardening. (It is a great day for gardening.)
"It has"
It's been so hot lately I feel like a puddle of wax! (It has been so hot lately I feel like a puddle of wax!)
Strangely, its indicates possession.
This is one exception to the rule about adding an apostrophe to show possession.
Take off your creative hat!
I previously talked about taking off your editor's hat to allow the creative flow. When you're done writing, put on your editor's hat. That includes a lot more than just grammar and spelling — so be sure to visit the post if you want more details on the writing process.
The best way to approach this one is to ask yourself if the sentence makes sense when you change it's to it is or it has.
If it doesn't make sense, then take out the apostrophe.
An example:
After the storm we drove around assessing the damage. The strangest thing we saw was a neighborhood with only one damaged house. It's roof was mangled and twisted.
If we take this sentence and change it's to both it is and it has, we discover whether or not it is correct:
It is roof was mangled and twisted.
It has roof was mangled and twisted.
Obviously, the sentence highlighted in yellow is incorrect.
Correct:
Its roof was mangled and twisted.
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Need help with a writing project? Now's a good time to contact me. I'm offering 50{58fa4333fd06cfe96eae647af59806dcc37bdf19903d66dd287fb364595dc6df} off the regular price of all writing and editing services. But you have to pay in advance by the deadline! (November 26)! http://144.208.75.247/~ineedawriter/black-friday-special-writing-services |
Do you have any writing questions?
Let me know how I can help!
Christiane
(This is the silliest thing I've ever posted online. But silly helps us learn. If you just want to know the grammar rule about when to use "that" and "which," skip to The Rule below.)
Sing your way to grammar success!
While you're reading this blog, why not listen to Waltzing Matilda by the fireside?
Go ahead, click on the video link. You'll soon learn why! And read on…
Seems some folks have complained that my facebook grammar quiz makes their heads spin. I think I know why. It's that big red X in their past. We've all gotten at least one humiliating mark in our lives, now haven't we? Anyway, moving on…
I tell my students that the best way in the whole world to remember something is to make a mistake first! So in my world a mistake is a good thing. But if no one tells you, how can you learn? So here's the formula: (1) make a mistake; (2) someone points it out and explains it in a way you can understand; (3) you have a light bulb "aha!" moment!
So Go Ahead and Make Grammar Mistakes!
A Wombat Story to the Tune of Waltzing Matilda
What cool lyrics! From my research, it's one of those old songs that keeps evolving and no one really knows what it's about. I mean who writes like this anymore!
Okay, enough of that. On to grammar!
So here was the first version of my grammar quiz: [Feel free to skip all the way to "The Rule" if it's just grammar you want…]
Ariana Parolini-SIsti noticed that some other people had gathered in line but were too afraid to dive in. She was the first brave soul to step out. She submitted this:
Then Sharon Cobb came along and gave it a whirl:
Warning! If you're a fourth grader looking for true scientific information about bombadier beetles or wombats, please go back to Google. This is a true grammar blog, but has very silly science!
Easier but More Clever Version of Quiz:
I had to try a second version to help the more fearful participate. Here it is:
Wanna play my grammar quiz? The wombats got into the lavender field. There's a whole family in there! I've tried everything, but to no avail. Can you help give me advice? They've even made friends with my rott. (The rules were similar except I gave the option of using either that or which. I asked for fictional advice.)
Here are the suggestions I received to solve my farming problem:
Deb Turton:
Oh dear!!! I have only one solution for this burrowing situation which is obviously causing total havoc in the lavender field!! Sing to them, yes in the key of F, sing Waltzing Matilda, bring in two harmonies during the chorus and you will surely have them following you directly to their chariot that awaits them at the bottom of the garden.
Then Tara Yvonne Chatzaki came up with a great solution to the wombat issue.
The Rule
The rule is you should use that with restrictive clauses and which with non-restrictive clauses. Also, the which clause should be surrounded by commas (at beginning and end of clause). Now don't panic. I have to post the rule!
The Easiest Way to Remember!
Use that to give information that is essential to the meaning. To test, remove the word that and what goes after it (the clause). If the meaning of the sentence changes, you've got the correct word!
My sentence is a good example. If I remove that is essential to the meaning, my sentence will state a totally different rule. It would read: "Use that to give information. See how that last sentence wouldn't help you at all in this case?
Use "which" when giving extra information. The words in the clause that begins with which tells us something interesting, but removing it does not change the meaning.
For example, take Sharon Cobb's contribution: The Bombardier Beetle is not only crazy looking but also releases spit "bombs" which can put your eye out!
Keep in mind now, that her sentence should be scientifically incorrect. Let's pretend she's writing a very important field guide. If you remove the clause that begins with which, the field guide will be missing crucial information important to the safety of the reader (if it was true of course). So I'm afraid we'll have to say this sentence should use the word that instead.
Let me try making a which sentence out of Sharon's information.
The Bombadier Beetle, which is crazy looking, also releases spit "bombs" that can put your eye out!
There, I did it, and it shows you something else too. Usually, there are commas around the which phrase. You could just as easily write it this way: The Bombadier Beetle (which is crazy looking) also releases spit "bombs" that can put your eye out!
Ariana's Sentences
(1) Bombardier beetles are ground beetles that can be found all over the world.
If we remove the phrase that begins with that, the meaning of the sentence will change.
(2) Bombardier beetles have a unique system of defense; a combination of two liquids, which are stored in a reservoir, that mix together and become a hot and noxious fume sprayed at predators when threatened
Let's test sentence number 2 and remove first the phrase that begins with which:
Bombardier beetles have a unique system of defense; a combination of two liquids that mix together and become a hot and noxious fume sprayed at predators when threatened.
That works. Good work Ariana!
Let's try the same test and remove the phrase that begins with that:
Bombardier beetles have a unique system of defense; a combination of two liquids, which are stored in a reservoir.
This most definitely changes the meaning of the sentence. The phrase we removed completes the explanation of the unique system of defense. Without it, we have no idea how the liquids are utilized in the insect's defense.
Watch for future grammar quizzes on facebook, designed to allow the learner to make creative grammar errors. You might just inspire the next blog!
Thanks to all brave sentence submitters. I honor your mistakes and my mistakes. Here's to learning everyday!
(Besides, your mistakes just might be tomorrow's rule.)
So go ahead, make a grammar mistake below. If possible, identify it! But don't worry if you can't. Another poster can do it — or I might. 🙂
Christiane
I write. I edit. I tutor. I laugh.
Need help with a writing project?
Now's a good time to contact me. I'm offering 50{58fa4333fd06cfe96eae647af59806dcc37bdf19903d66dd287fb364595dc6df} off the regular price of all writing and editing services. But you have to pay in advance by the deadline! (November 26)! http://144.208.75.247/~ineedawriter/black-friday-special-writing-services